MB JOURNAL

A quarterly newsletter from your friends at Miller Brooks.

Category Archives: Tid Bits

MB Schoolhouse Rocks

MB Schoolhouse Rocks Miller Brooks recently played host to a group of schoolchildren as part of the St. Thomas Aquinas School “Career Day Tour.” Eight 7th graders were accompanied by the student’s math teacher, Jerry Flynn, and parent Mike Brown … Continue reading

Inspiration: Where Does It Come From?

Inspiration: Where Does It Come From? An idea. It’s the key to any new project. However, when concepting turns into a baffling ordeal, any ordinary person might be tempted to develop the first thought. Instead, Miller Brooks creatives push past … Continue reading

Creating a commercial with animals.

Everybody knows you can’t direct a dog. And we’re working with a dog. This is the last scene of a hectic two-day shoot for Citizens Gas commercials. We know this will be a hard shot; that’s why it’s last. We’re … Continue reading

What is a brand contact?

A brand contact is any way you touch your customer, or any way your customer touches your brand. Every brand contact is important in shaping how your brand is perceived by your customers. Consider this example: you’re driving down the … Continue reading